How Important Is SEO for a Modern Tech Business?

How Important Is SEO for a Modern Tech Business?




All businesses can benefit from search engine optimization (SEO), but this digital marketing strategy is particularly useful for businesses in the technology industry. It allows modern tech businesses to achieve higher search ranking, attracting more organic search traffic while increasing their online visibility in the process. If you’re the owner of a tech business and still hesitant to invest in SEO, consider the following benefits that it offers.

Project Your Business as a Leading Tech Figure

SEO can help project your business as a leading, authoritative figure in the tech industry. When a prospect is considering your business’s products or services, he or she may search for it online. If your business’s website isn’t properly optimized, the prospect may fail to discover in the search results, reflecting negatively upon your business’s brand. On the other hand, prospects will view your business as being a leading, reputable figure if your website ranks high in the search results.

It’s Measurable

SEO is also measurable, meaning you can monitor and measure the results of your optimization efforts. Using Google’s Search Console, you can see the exact keywords and positions for which your website ranks in Google, and there are third-party tools that can help track your site’s search rankings across other search engines. If your rankings increase, you should continue with your existing strategy. If they remain stagnant or decrease, though, you should consider a different approach to SEO.

Organic Listings Attract 85 Percent of All Clicks

According to a study cited by Search Engine Watch, organic listings receive 85 percent of all clicks, compared to just 15 percent with paid listings. These findings suggest that SEO is more effective at driving clicks than pay-per-click (PPC) search advertising. Of course, many internet users only click organic listings because they trust them more than paid listings.

Low Cost

SEO also offer cost-savings benefits. As explained by Forbes, this digital marketing strategy offers great value when compared to other strategies. With PPC advertising, you must pay for each click that your ad generates. If your PPC ads drive 1,000 users to your business’s website, you’ll be charged a small fee for each of those 1,000 users, typically ranging around $1 to $2 each on the AdWords Search Network. With SEO, you’ll generate countless clicks, all of which are free. You’ll still have to pay for professional SEO services, but the clicks themselves are free.

Don’t let your tech business’s website fall from Google’s radar. Contact a professional organic seo servicescompany today for more information on how to increase your site’s search rankings. If your business operates in The Big Apple, you can use SEO services NYC to gain the upper hand on your competitors and dominate this ever-growing tech region.

25 thoughts on “How Important Is SEO for a Modern Tech Business?”

  1. Wow! This blog looks exactly like my old one! It’s on a entirely
    different topic but it has pretty much the same layout and design. Outstanding choice
    of colors!

  2. I’m very happy to discover this great site. I wanted to
    thank you for ones time just for this wonderful read!! I definitely really liked every part of it and I have you saved as a favorite to look at
    new stuff on your web site.

  3. Hey! I know this is kind of off topic but I was wondering which
    blog platform are you using for this website?

    I’m getting tired of WordPress because I’ve had problems
    with hackers and I’m looking at options for another platform.
    I would be great if you could point me in the direction of a good platform.

  4. Good day! I know this is kind of off topic but I was wondering if you knew where I could locate a captcha plugin for my comment form?
    I’m using the same blog platform as yours and I’m having difficulty finding one?
    Thanks a lot!

  5. Asking questions are truly nice thing if you are not understanding something completely, except this
    paragraph gives pleasant understanding yet.

  6. What’s up colleagues, how is the whole thing, and what you want
    to say about this paragraph, in my view its actually amazing designed
    for me.

  7. Greetings from Los angeles! I’m bored at work so
    I decided to browse your website on my iphone
    during lunch break. I love the information you present here
    and can’t wait to take a look when I get home. I’m amazed at how fast your blog loaded on my phone ..

    I’m not even using WIFI, just 3G .. Anyhow, very good blog!

  8. Link exchange is nothing else however it is only placing the other person’s blog
    link on your page at proper place and other person will also do
    similar in favor of you.

  9. Hi! I’ve been reading your web site for a while now and finally got
    the courage to go ahead and give you a shout out from Humble Tx!
    Just wanted to mention keep up the good work!

  10. When I initially commented I clicked the “Notify me when new comments are added”
    checkbox and now each time a comment is added I get several e-mails with the same comment.
    Is there any way you can remove people from that service?
    Thanks!

  11. Hello! I’m at work surfing around your blog from my new iphone 4!
    Just wanted to say I love reading your blog and look forward to all your
    posts! Keep up the superb work!

  12. A general contractor is the person responsible for the renovation and demolition of roads, freeways and buildings.

    Months ahead of the decision to sell the exact property is made, the
    homeowner must examine their own property, both inside and
    outside, with the eyes of your potential buyer. In short, retainage, because
    practice exists in the construction industry, (a) doesn’t function as
    a to protect owners, general contractors or subcontractors; and
    (b) diminishes the contractor’s efficient operation by unnecessarily tying up capital.

  13. I read this article fully regarding the difference of
    newest and preceding technologies, it’s awesome article.

  14. Way cool! Some extremely valid points! I appreciate you
    writing this write-up and also the rest of the site is also very
    good.

  15. That is really interesting, You are a very skilled blogger.

    I’ve joined your rss feed and look ahead
    to looking for more of your magnificent post.

    Additionally, I have shared your website in my social networks

  16. Nice post. I was checking constantly this weblog and I’m inspired!
    Very useful information specially the ultimate part 🙂 I deal with such information much.
    I was looking for this particular information for a long time.
    Thank you and best of luck.

  17. Hi to every body, it’s my first go to see of this blog; this website contains awesome and genuinely fine material in support
    of readers.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.